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SLAMMIN' SYNAPSES - FROM THE OWNER'S BOX

By Albert Gourrier on 9/11/2008 9:35 AM

Ladies and gentlemen, welcome to the return of Slammin Synapses...had a bunch of things happen in the life that kept me away from posting these so now I am back from time to give you my thoughts, so here goes....

Was listening to one of the many fine audios on PWInsider today with regards to Cena and decided to come up with a mini shopping list for what certain feds can do or keep in mind for future reference to get better so here goes...

WWE

Gonna touch on John Cena first and with that, going go to something I wrote previously....reprinted with permission from yours truly :)

Was watching Backlash from a while ago when Cena faced Lesnar and came up with these thoughts from and before that era of time.

We will have to go back in time a bit here. I am a big fan of the Ultimate Warrior...and still am to this date. Here was the most intense, most powerful person in the then WWF at the time. He would epitomize said intensity until the Wrestlemania 6 when he would then beat Hulk Hogan for the WWF heavyweight championship...then things would change. The WWF would then change him into a family friendly world champion...a person who actually cared about the title whereas before he couldn't have cared less about it and a person who would bring about the 'Amanda Ultimate Warrior' era. For those of you just joining the story in progress...once Warrior won the belt...he did an interview segment where a little girl was brought on and her name was Amanda...so Warrior called her Amanda Ultimate Warrior. Here was a man who went from being Ultimate Warrior and cared only about war and himself to being family friendly (since he was now the WWF champ) and doing crap segments like the 'Amanda Ultimate Warrior' segment. I believe this took a lot of luster of the Ultimate Warrior persona and why a good majority of wrestling fans turned on him...me a bit as well...but I still remained a fan of hisbut did not likhis bute his character went and lost a bit of respect there.

Flash forward to current times...I am a fan of John Cena...ever since he entered the WWF/E.I knew he had potential from the first time I saw him...remembering the Prototype segment I had seen from the special on A & E. I saw him come in to the WWF and remember the segment with Vince McMahon where he promised 'Ruthless Aggression' to Vince. Here was a guy who wasn't tied down by anything and was a breath of fresh air to the federation.I liked his raps and the freshness he brought even during the John Cena- B2 (Bull Buchanan)era. Here was a guy who brought something to the fed that wasn't there before...an originality all it's own....then somewhere down the line there came the structured segments...the time where once he became something the WWE wanted to get behind that John Cena would then change. He went from being someone you either liked or didn't, to someone who would fit the mold of "gotta cater to the WWE way of life". Cena went from someone who freestyled everything to a style that was structured...listening to his interviews nowadays sometimes has the feel of something that has been fed to him and he is trying to get over. John Cena has transcended into the 'Amanda Ultimate Warrior' feel and I think the fans are not going to let him forget it.

Comparisons have been made between the Rock and John Cena (predictable movesets (I would love to see Cena do the five knuckle shuffle after the FU since it seems fans like that more ala the People's Elbow (a move which was the precedent to the Rock Bottom back in the day) following the Rock Bottom) and being forced down everyone's throats) however I believe that the major difference is that the Rock had the carte blanche and flexibility to do his promoes as well as his matches.

I believe that creative needs to go back to those days....they have a whole video library to work with...and see what was being done when John Cena got over with everyone. But as long as he's SuperCena doing completely overscripted interviews....the guys will not like him because he comes off as corporate. Rock and Austin (despite angles which made them that way) never came across that way and no matter whether they were heel or face, they knew they could take the crowd and make them like putty with the flexibility and the range to do anything they felt like...in ring or interview wise.

Next order of business...bring back the brand extension. No matter how much WWE may try to spin it, the brand extension died some time ago. Nowadays, every month's PPV are all the same for the most part with some slight changes put in. I wish they would go back to brand only PPV's...then people would have reason to become invested in the people on the individual brands. Took a while for me to get used to La Resistance as tag team champions after the extension but it eventually happened. If anything, they could do the brand only PPVs again between the big four, throw in a mixed brand match or two, and on those months of the big four, do a two hour ECW PPV at a cheaper rate (not because they are, but because of the limited roster. Personally if I see another PPV highlighted by the same people that highlighted it the week before, i'm gonna scream.  Also, with brand extension PPVs again, nothing has to be hotshotted as much as they are now.

Third and final for now with WWE....especially to creative...use the WWE video libraries for inspiration and ideas. I tell you, I watch WWE 24/7, most notably the TV Classics, and while I know where the storylines are headed, I get enthralled all over again with what the stories are and get involved with them again as if I am watching it for the first time...back then, as I stated in a previous column, everyone mattered...Sam Houston mattered....Black Bart mattered....Flair, TA, Rhodes, Garvins, Horsemen,...they all mattered..hell even the Mulkeys mattered. Nowadays, if you're not supposed to matter but somehow you matter to the crowds, your legs will get cut from under you very quickly...and if you still matter to people after that, you will get a half hearted full push to appease the people but then you'll be presented in a very negative light because of it (see Punk, Rey, hell Christian might have been added to this list if he hadn't left for TNA). WWE Creative, embrace who you have, realize who the crowd gets behind, and stop getting rid of high quality people and keeping people like Snitsky. Now time to get to...

TNA

Not much I say about TNA but this. If you look back at the early days of TNA when they first started and wonder...who'd pay every week to watch TNA? Well, I would be one of them. Every week, TNA was a given, and I would regret the times when I couldn't (either due to finances or otherwise). But for the most part I did. Why, you may ask? Because it was different, it was a mixture of people you knew in addition to people who might have been known from places like NWA Wildside...but it always felt like a homegrown product. Eventually, they would go to once a month PPVs and there would be times I'd bypass a WWE PPV to order a TNA PPV because the quality was such that I could love and become totally entertained by. When you've been watching wrestling as long as I have, it's hard to be entertained or surprised because you've seen it all. However, problems that plaqued TNA...belt always went back to Jarrett...PPVs ended with the same equation (ref bump, run in, pin doesn't count, ref wakes up, other guy wins after guitar hit, interference, or other)...and the biggest problem...overreliance on WWE castoffs, matches with the most convuluted rules or setup, and a creative team that's not so creative. If you can't get behind the people who brought you to where you are, why should the people watching it would? We've seen Angle, we've seen Booker, we've seen Christian...Rhino...3D...etc. Instead, we want to see people that are homegrown or not seen much before, but have the talent to get over to no end but are held back.

Another major issue with TNA is the network they're on. Spike...formerly TNN...had RAW on and it was getting 3.0s or 4.0s depending. Now TNA gets 1.0 and Spike is jumping up and down over in. I see Spike as the jilted lover who got into a rebound relationship with TNA after RAW left and will basically go along with however the relationship is because they don't want to be alone.  Spike has essentially become complacent with regards to the ratings it seem and doesn't want to push TNA (at least that's the way it looks from the outside) to become better. Therefore, the product itself doesn't become better...and as long as Spike deals with TNA this way, I'm sure Dixie Carter and creative will deal with it the same way. 'There's nothing wrong with our product, because the network we're on thinks it's ok that not many people view us' It's no surprise that TNA does not have as someone else stated "A strong brand name" Guess I had more to say then I thought....last but not least

Ring of Honor

Ring of Honor to me suffers from the same issue the old ECW had. It's a fed a lot of people love to watch....love to talk about...and full of talent that is of a quality that you want to see them. However, you had to either tape trade or buy the ECW/HHG tapes to see them. (Sidestep a bit...while they were the most nondescript tapes out there....just a tape with a plain label on them and just a white tape box...the match quality of ECW was definitely the best to see.) Anyhow, back to the point, granted you can see ROH on PPV but I think the longer they go without TV, not as many people will know they exist. All the wrestling I've gotten into was due to their TV presence with exception of ECW. Eventually ROH will have to find a TV outlet if they want to have a bigger coverage area then they do now. However, the problem with TV for an up and coming fed or to one that has never had TV before, is that you put your athletes out there on a stage where if more people see the athletes, other feds are seeing them too and they might try to steal them away. If you do not have a firm foundation and have your brand defined people, this will happen. However, for ROH to survive, TV will have to be in the cards soon....otherwise, ROH will be the independent promotion that almost was.

Guess I'm wrapping this, but first, a way overdue tribute to someone I knew and will forever miss. Back when I was growing up in Los Angeles, I listened to this wrestling show on the Cable Radio Network. It was all call in and as such I called in on it many times using the name Magnum AG. The host was knowledgeable about wrestling and was one of the most courteous and nicest guys I can say I had the fortune of knowing. It was because of that show, I also made a long time friend (now known as Raven (not that one) and now a porn producer for Kickass pictures (cheap plug for you buddy)). But anyhow, I would have the fortune of being a long time caller on his show and would see him one time while he was training a guy named Terrific T. His name is Darren McMillan...otherwise known to most of you as Mr 80's Dynamite D of XPW fame. I can truly say that D never made you feel any less of yourself and any interaction you had, you left feeling just a little bit better than you did before talking to him that day. Dynamite D, you forever will be missed....

Now we come to a close here for Slammin Synapses...you can reach me at agourrier@yahoo.com or at my myspace page at www.myspace.com/pwamradio. Next time, some more random thoughts from the outer regions of my mind....plus how I got into the wrestling business. Til later....