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BSN Prepares for Mr. Olympia Expo This Weekend;
Announces Celebrity Athlete Appearance Schedule
Worldwide leader in fitness supplementation to exhibit at 2010 Mr. Olympia Expo, bringing an all star line-up of athletic celebrities to appear at their booths
Boca Raton, Fla., September 21, 2010 – In preparation for this weekend’s 2010 Mr. Olympia Expo at the Las Vegas Convention Center, BSN® (http://www.bsnonline.net) recently announced an elite line-up of athletic celebrities to appear at its booths (#’s 249, 648, and 448), throughout the show. The likes of Ronnie Coleman and Forest Griffin, alongside seven other well-known athletes, will be on hand signing autographs and mingling with fans. BSN’s celebrity appearance schedule for the show will include:
• Tianna Ta - IFBB Pro Bikini Competitor
o Saturday: 10:00am – 2:30pm; 3:30pm – 5:00pm
• Amanda Latona - IFBB Pro Bikini Competitor
o Saturday: 10:00am – 12:30pm; 2:30pm – 5:00pm
• Brandon Curry - IFBB Professional Bodybuilder
o Friday: 10:00am – 1:30pm; 3:30pm – 5:00pm
o Saturday: 10:00am – 12:30pm; 1:30pm – 2:30pm; 3:30pm – 5:00pm
• Alicia Marie - Media Personality, IFBB Pro Bikini Competitor, Cover Model
o Friday: 10:00am – 12:30pm; 1:30pm – 4:30pm
o Saturday: 10:00am – 2:30pm; 3:30pm – 4:00pm
• Jennifer Nicole Lee - Fitness Celebrity, Ab Circle Pro Co-Creator
o Friday: 10:00am – 1:30pm; 3:30pm – 5:00pm
o Saturday: 10:00am – 12:30pm; 1:30pm – 2:00pm; 3:30pm – 5:00pm
• Anthony Johnson - UFC MMA Fighter
o Friday: 10:00am – 2:30pm; 3:30pm – 5:00pm
o Saturday: 10:00am – 1:30pm; 2:30pm – 5:00pm
• Forest Griffin – UFC MMA Fighter
o Friday: 12:00pm – 5:00pm
o Saturday: 12:00pm – 5:00pm
• Dennis “Big Bad” Wolf – IFBB Professional Bodybuilder
o Saturday: 11:00am – 1:00pm; 2:00pm – 2:30pm; 3:30pm – 5:00pm
• Ronnie Coleman – IFBB Professional Bodybuilder; 8X Mr. Olympia Winner
o Friday: 11:00am – 2:30pm; 3:30pm – 5:00pm
o Saturday: 11:00am – 1:30pm; 2:30pm – 5:00pm
This year marks the 45th anniversary of the Mr. Olympia Weekend, the ultimate bodybuilding and fitness experience. Mr. Olympia offers bodybuilding and fitness fans from all over the world the opportunity to sample and purchase new products, as well as meet athletes, celebrities and industry icons. The 2010 Mr. Olympia weekend will feature the UFC, FLEX Magazine’s Bikini Model Search, Olympia Strongest Man Challenge, Pro Powerlifting Championships, Mr. Punyverse, Figure Olympia, Fitness Olympia, Ms. Olympia, World’s Strongest Bodybuilder, 202 Showdown and the inaugural Bikini Olympia and Muscle & Fitness Male Model Search contest.
“Mr. Olympia Weekend represents some of the most reputable names in the fitness arena,” James Tracy, Director of Marketing at BSN, continues. “For BSN, it’s an opportunity to demonstrate our reach within the many fitness categories Mr. Olympia highlights; providing enthusiasts the opportunity to sample our products and meet some of the biggest names who use them to achieve the unmatched competitive edge they provide.”
Mr. Olympia Expo tickets are $15 at the door. For more information on the show, visit http://www.mrolympia.com. For a recap of BSN’s activities at Mr. Olympia, visit http://www.bsnonline.net/event/193.html.
About BSN®
Founded in 2001, Bio-Engineered Supplements and Nutrition, Inc. (BSN®) is a global industry leader in the fitness supplementation category. BSN’s product line addresses an array of performance enhancing benefits for enabling a variety of consumer lifestyles, including bodybuilders, endurance athletes, and general market consumers, to attain maximum results by optimizing nutritional intake and athletic performance. The company distributes its supplement portfolio of 19 products to over 40,000 retailers nationally and more than 90 countries worldwide with annual revenues in excess of $150 million per year. BSN is the Official Nutritional Supplement Provider of the UFC®, the premier mixed martial arts organization in the world. For more information, visit http://www.bsnonline.net.
